PRIVACY CONSENT STATEMENT
regarding the Privacy Policy
At La Manière, operated by ELARA GROUP Ltd., the protection of our customers’ personal data and financial information is of utmost importance.
We process personal data in accordance with:
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Regulation (EU) 2016/679 (“GDPR”);
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the Bulgarian Personal Data Protection Act;
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the Bulgarian Electronic Commerce Act;
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and all applicable European and Bulgarian legislation relating to data protection and electronic commerce.
Through this statement, we inform you about the key principles, purposes, legal grounds, retention periods, and security measures under which ELARA GROUP Ltd. (“the Company”, “we”, “our”) collects, processes, stores, uses, and protects your personal data when using our website and services hosted via the Shopify e-commerce platform.
Contacting Us
When you contact us through the website, contact forms, social media channels, or email, we may store the information you provide for the period necessary to process your request, respond to inquiries, and maintain customer communication where applicable.
Your data will not be disclosed to third parties without your explicit consent unless disclosure is required by law or necessary for the performance of contractual obligations.
Collection and Processing of Personal Data
For the purpose of processing orders, deliveries, payments, customer service, and contractual obligations, we may collect and process the following information:
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IP address;
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full name;
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shipping and billing address;
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email address;
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phone number;
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payment-related information processed securely through authorized payment providers.
The provision of certain personal data is necessary for entering into and performing contractual and pre-contractual obligations.
Failure to provide required information may prevent us from processing orders or providing certain services.
Sharing Data with Third Parties
Personal data may be shared only with trusted third parties necessary for the operation of our business, including:
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payment service providers and financial institutions;
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courier and logistics companies;
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accounting and legal service providers;
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IT, hosting, cloud, and cybersecurity providers;
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Shopify and affiliated infrastructure providers acting as data processors on our behalf in compliance with GDPR requirements and appropriate technical and organizational safeguards.
Where required, third-party providers are contractually obligated to maintain confidentiality and comply with applicable data protection legislation.
We do not sell, rent, or trade personal data for commercial purposes.
Data Retention Periods
Personal data is retained only for the period necessary to fulfill the purposes for which it was collected, including:
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incomplete or abandoned orders — up to 30 days;
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completed orders, invoices, and accounting records — up to 10 years in accordance with applicable accounting and tax legislation;
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marketing consent and newsletter subscriptions — until consent is withdrawn;
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customer communication records — for a reasonable period necessary for customer service and legal protection.
Cookies and Opt-Out Options
The website uses cookies and similar technologies to ensure functionality, improve performance, analyze traffic, personalize content, and support marketing activities where permitted.
Users may manage or disable cookies through:
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browser settings;
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the cookie consent banner available on the website.
Disabling certain cookies may affect website functionality and user experience.
Newsletter and Marketing Communications
Newsletter subscriptions are confirmed through a secure double opt-in process.
You may unsubscribe from marketing communications at any time by:
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clicking the “Unsubscribe” link included in emails;
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contacting us directly at:
Your Rights
Under applicable data protection legislation, you have the right to:
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access your personal data;
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request correction of inaccurate data;
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request deletion of data;
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restrict processing;
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object to processing;
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request data portability;
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withdraw consent at any time where processing is based on consent;
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file a complaint with the competent supervisory authority.
Requests regarding personal data may be submitted to:
office@lamaniere.eu
Supervisory Authority
Commission for Personal Data Protection (CPDP)
2 Prof. Tsvetan Lazarov Blvd.
Sofia, Bulgaria
Contact Information
ELARA GROUP Ltd.
Varna, Bulgaria